Drive More Sales With Smarter Automotive Digital Advertising

Reach active car shoppers with VIN-level ads that match buyers to the exact vehicles they want. Powered by MarketAI®, these campaigns adapt in real time to maximize results for your dealership.
Illustration showing an active car buyer at the center of a MarketAI-powered advertising ecosystem, surrounded by VIN-level inventory data, days-on-lot insights, search results, social ads, display ads, and dealership calls-to-action across Google and Facebook.

Digital Advertising Campaigns for Every Buyer

Catalyst IQ builds every digital advertising campaign around VIN-level data, so every dollar you spend is tied to a specific vehicle, a specific market condition, and a measurable result.
Connected TV streaming interface showing personalized content alongside a dealership OTT ad promoting a scheduled test drive for a vehicle.

OTT/CTV Video Ads

Dynamic inventory video ads that showcase your live inventory to streaming audiences.

Explore Video Ads
Automotive social media ads on Instagram and Facebook promoting new vehicle inventory and test drive offers to qualified buyers.

Social Media Ads

VIN-based ads optimized to reach in-market shoppers, delivered on Meta, TikTok, and anywhere they're spending time.

Explore Social Ads
Automotive display advertising examples showing vehicle ads across news sites and mobile apps, driving shopper clicks and inventory engagement.

Digital Display Ads

Dynamic inventory Google Display ads targeting high-value shoppers.

Explore Display Ads
Google Vehicle Listing Ads displaying SUVs for sale with pricing, dealership information, and ready-to-buy shoppers comparing options.

Google Vehicle Ads

Live inventory from your dealership featured at the top of Google Search results.

Explore Google Vehicle Ads
Automotive search ads targeting ‘SUVs near me,’ highlighting sponsored dealership listings and high-intent buyers searching on mobile.

Search Ads

Dynamic Google Search ads that are optimized to drive qualified traffic to your site.

Explore Search Ads
Google performance max campaign

Google Performance Max

PMAX campaigns built to reach active shoppers across every corner of Google.

Explore PMAX

What Dealers Should Know About Automotive Digital Advertising

  • You reach shoppers while they decide. Most buyers research models, prices, and inventory online before contacting a dealer. Digital advertising puts your store in front of them during that window.

  • You pay for intent, not just reach. Digital platforms let you target people actively looking for a vehicle you stock, near your store, or already in your CRM. Ad spend goes to a shopper most likely to buy rather than a broad audience. 
  • Your ads promote real inventory. Feed-driven vehicle ads show the exact cars you have, at current prices, and stop running when a unit sells. The shopper sees something they can buy today.
  • You can launch, change, or pause in hours. A digital campaign goes live the same day and adjusts as fast as your situation does: A new incentive, an aged-unit push, a competitor’s sale. Print and broadcast lock you into schedules and creative weeks in advance.
  • You can measure and adjust in real time. Clicks, calls, leads, cost per lead, and with proper tracking, showroom visits and sales. You shift budget as results come in instead of waiting for a monthly report.
  • Any budget works. Digital scales from a few hundred dollars a month to a full regional program with no minimum buy, so a single-point store competes on the same platforms as a large group.

DEALER GUIDE: Inventory-Based Advertising

Inside the guide, you'll discover...

READ THE GUIDE

5 Digital Advertising Tactics to Move Your Inventory Faster

Move More Inventory With Intelligent Advertising

MarketAI gathers and analyzes automotive supply and demand data daily and uses a proprietary algorithm to score every VIN in the US by its likelihood to sell. This intelligence delivers high-quality leads, increased turn, and clear visibility to drive your success.

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VIN-Level, Cross-Channel Advertising

Deliver the right vehicle to the right shopper with VIN-specific campaigns across search, display, social, video, and shopping platforms.

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Real-Time Optimization

AI monitors shopper behavior and market conditions daily, adjusting campaigns instantly to maximize performance.

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Dynamic Creative Updates

Your ads stay accurate and relevant with creative automatically refreshed as your inventory changes.

 

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Full-Funnel, Vin-Level Targeting

See exactly which marketing actions drive sales with transparent tracking tied directly to each VIN.

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Dedicated Strategist Support

Get expert guidance from your Dealer Success Manager to improve efficiency, spend smarter, and move more inventory.

See How Dealers Grow With Catalyst IQ

See how our campaigns perform for real dealerships. These recent case studies show how we optimize paid search, display, video, shopping, and social to move specific vehicles and grow sales in your market.

View All Case Studies
2 min read

How a Syracuse-Area Ford Dealer Expanded Its Reach and Moved 26% More F-150s Than a Local Competitor

Catalyst IQ: Oct 29, 2026

A Syracuse-area Ford dealership already had a dedicated F-150 paid search campaign to reach truck shoppers in its...
2 min read

Toyota Dealer Increases AI Search Visibility by 52% in 90 Days

Catalyst IQ: Oct 14, 2026

As AI-powered search continues to reshape how consumers research vehicles, one Toyota dealership wanted to improve...

MarketAI: The Engine Behind Every Success

MarketAI®, Catalyst IQ's proprietary intelligence engine, analyzes inventory and movement data, scores every VIN, and activates your inventory across all digital channels. Every decision is data-driven, and every outcome is optimized for your dealership's success.

Learn More about MarketAI
Illustration showing MarketAI analyzing expansive VIN data and comprehensive market data to collect, organize, optimize, and activate insights.

One Source of Truth, One Path to Results

Request a MarketAI demo to discover how we build and optimize your paid search, display, video, shopping, and social campaigns to reach active shoppers and move more inventory.

Schedule a Demo

Explore Catalyst IQ’s Digital Ecosystem
Illustration of a dealership website displayed across desktop, tablet, and mobile devices, highlighting increased website users, qualified leads, page views, repeat visits, test drives scheduled, and lead form submissions powered by MarketAI.

Website

Attract, engage, and convert more shoppers through advanced website development and AI-driven SEO/AEO strategies.

Illustration showing an active car shopper profile with browsing activity, surrounded by MarketAI-powered website, ads, and personalized messages that demonstrate real-time engagement and targeted automotive marketing.

Engage

Capture and convert website visitors with a lead solutions strategy that uses real-time insights and seamless CRM integration.

Illustration showing MarketAI analyzing expansive VIN data and comprehensive market data to collect, organize, optimize, and activate insights.

MarketAI®

MarketAI powers every Catalyst IQ solution by delivering instant insights, automated optimization, and the confidence to act fast on new opportunities.

Illustration showing an active car buyer at the center of a MarketAI-powered advertising ecosystem, surrounded by VIN-level inventory data, days-on-lot insights, search results, social ads, display ads, and dealership calls-to-action across Google and Facebook.

Advertising

Reach active car shoppers wherever they search, scroll and stream with VIN-specific campaigns optimized to move your inventory.