Insights That Help Dealers Sell Smarter

Stay ahead of the market with expert perspectives, real-time data insights, and proven strategies designed to help dealerships move inventory, optimize spend, and drive growth.

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Vehicle Advertising

Salesman giving his customer a clipboard to sign after selling him a car

5 min read

What Actually Drives the Cost of Car Dealership Marketing

Picture of Rachel Stokes, Director of Digital Advertising Rachel Stokes, Director of Digital Advertising: September 11, 2026

No one can tell you what your dealership's marketing will cost before looking at your market. What you spend depends on your local competition, your...

Digital Marketing Automotive Digital Advertising Vehicle Advertising
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4 min read

Google Vehicle Ads Best Practices for Dealers

Picture of Dillon Nagey, Director of Digital Advertising Dillon Nagey, Director of Digital Advertising: September 1, 2026

Google Vehicle Ads showcase the vehicles on your lot right now to high-intent shoppers with placements at the top of Google Search results. Learn...

Google Vehicle Ads Automotive Digital Advertising Vehicle Advertising
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Dealers are Seeing Real Results With Catalyst IQ

Discover how dealerships using Catalyst IQ are increasing sales, improving efficiency, and outperforming their markets. Our automotive digital marketing case studies highlight the strategies, data, and outcomes driving measurable success for our clients.

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2 min read

Toyota Dealer Increases AI Search Visibility by 52% in 90 Days

Catalyst IQ: Oct 14, 2026

As AI-powered search continues to reshape how consumers research vehicles, one Toyota dealership wanted to improve...
2 min read

How Ford Dealer Rebalanced F-150 Mix and Increased STX Movement 150%

Catalyst IQ: Sep 3, 2026

A South Carolina Ford dealer had plenty of F-150 inventory, but local shoppers weren't buying every trim equally. While...

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