Insights That Help Dealers Sell Smarter

Stay ahead of the market with expert perspectives, real-time data insights, and proven strategies designed to help dealerships move inventory, optimize spend, and drive growth.

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Automotive Digital Advertising

Dealership sales team collaborating at table

4 min read

Automotive Marketing Solutions: Digital Advertising and SEO

Long before they reach your lot, shoppers are seeing your inventory in ads and searching for answers online. This guide shows how digital advertising...

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Salesman giving his customer a clipboard to sign after selling him a car

5 min read

What Actually Drives the Cost of Car Dealership Marketing

No one can tell you what your dealership's marketing will cost before looking at your market. What you spend depends on your local competition, your...

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4 min read

Google Vehicle Ads Best Practices for Dealers

Google Vehicle Ads showcase the vehicles on your lot right now to high-intent shoppers with placements at the top of Google Search results. Learn...

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Someone holding iphone with both hands.

4 min read

Dealership Ad Spend: When and How to Adjust by Inventory

Every car on your lot is doing one of two things: Moving or costing you money. Moving aging inventory faster protects your margin, and these four...

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Dealers are Seeing Real Results With Catalyst IQ

Discover how dealerships using Catalyst IQ are increasing sales, improving efficiency, and outperforming their markets. Our automotive digital marketing case studies highlight the strategies, data, and outcomes driving measurable success for our clients.

2 min read

How Ford Dealer Rebalanced F-150 Mix and Increased STX Movement 150%

A South Carolina Ford dealer had plenty of F-150 inventory, but local shoppers weren't buying every trim equally. While...
4 min read

How One Ford Dealer Increased F-150 STX Turn Rate by 11X

A Ford dealership in North Carolina was overstocked on higher-trim F-150s that weren't selling. Real-time market data...

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