Insights That Help Dealers Sell Smarter

Stay ahead of the market with expert perspectives, real-time data insights, and proven strategies designed to help dealerships move inventory, optimize spend, and drive growth.

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Automotive Digital Advertising

Salesman giving his customer a clipboard to sign after selling him a car

5 min read

What Actually Drives the Cost of Car Dealership Marketing

Picture of Rachel Stokes, Director of Digital Advertising

Rachel Stokes, Director of Digital Advertising: September 11, 2026

No one can tell you what your dealership's marketing will cost before looking at your market. What you spend depends on your local competition, your...

Digital Marketing Automotive Digital Advertising Vehicle Advertising

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4 min read

Google Vehicle Ads Best Practices for Dealers

Picture of Dillon Nagey, Director of Digital Advertising

Dillon Nagey, Director of Digital Advertising: September 1, 2026

Google Vehicle Ads showcase the vehicles on your lot right now to high-intent shoppers with placements at the top of Google Search results. Learn...

Google Vehicle Ads Automotive Digital Advertising Vehicle Advertising

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Someone holding iphone with both hands.

4 min read

Dealership Ad Spend: When and How to Adjust by Inventory

Picture of Athyna Moore, Director of Sales Enablement

Athyna Moore, Director of Sales Enablement: August 13, 2026

Every car on your lot is doing one of two things: Moving or costing you money. Moving aging inventory faster protects your margin, and these four...

Digital Advertising Dynamic Inventory Advertising MarketAI Automotive Digital Advertising

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