Catalyst IQ

At Catalyst IQ, we’re bringing together the best in automotive marketing. By uniting industry leaders—Adpearance, Fox Dealer, Search Optics, and ZeroSum—we deliver smarter, faster, and more comprehensive digital marketing solutions for dealers everywhere.

Young couple browsing dealership floor with saleswoman

3 min read

How Should Auto Dealers Adjust Inventory and Pricing in Q4 2026?

Picture of Catalyst IQ Catalyst IQ: October 8, 2026

Buyers kept buying in Q3, but new vehicle prices hit a record $52,770 and the average loan stretched to 69.5 months. See where demand is moving, where supply is building, and what to do about both in Q4. How Long Can Consumers Keep Stretching Their...

Data & Intelligence Pricing Market Trends State of the Industry
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Car dealership showroom interior with rows of new vehicles

3 min read

How to Evaluate an Automotive Dealer Digital Marketing Agency: GM Scorecard

Picture of Catalyst IQ Catalyst IQ: August 20, 2026

You're three demos into your automotive agency search and the decks have started to blur. The problem isn't a shortage of vendor options. It's the...

Automotive Advertising Agency Free Dealer Resources
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Michael Lein joins Catalyst IQ

1 min read

Catalyst IQ Names Michael Lein SVP, Tier 3 Sales

Picture of Catalyst IQ Catalyst IQ: April 28, 2026

Catalyst IQ has named Michael Lein Senior Vice President, Tier 3 Sales. In this role, Lein will lead Catalyst IQ's Business Development and Dealer...

Press Release In the News Catalyst IQ
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Dealers are Seeing Real Results With Catalyst IQ

Discover how dealerships using Catalyst IQ are increasing sales, improving efficiency, and outperforming their markets. Our automotive digital marketing case studies highlight the strategies, data, and outcomes driving measurable success for our clients.

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2 min read

How Ford Dealer Rebalanced F-150 Mix and Increased STX Movement 150%

Catalyst IQ: Sep 3, 2026

A South Carolina Ford dealer had plenty of F-150 inventory, but local shoppers weren't buying every trim equally. While...
4 min read

How One Ford Dealer Increased F-150 STX Turn Rate by 11X

Catalyst IQ: Sep 1, 2026

A Ford dealership in North Carolina was overstocked on higher-trim F-150s that weren't selling. Real-time market data...

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