Catalyst IQ

At Catalyst IQ, we’re bringing together the best in automotive marketing. By uniting industry leaders—Adpearance, Fox Dealer, Search Optics, and ZeroSum—we deliver smarter, faster, and more comprehensive digital marketing solutions for dealers everywhere.

Car dealership showroom interior with rows of new vehicles

3 min read

How to Evaluate an Automotive Dealer Digital Marketing Agency: GM Scorecard

Picture of Catalyst IQ Catalyst IQ: August 20, 2026

You're three demos into your automotive agency search and the decks have started to blur. The problem isn't a shortage of vendor options. It's the absence of a fair way to compare them. A scorecard fixes that. It grades every agency on the same five...

Automotive Advertising Agency Free Dealer Resources
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Michael Lein joins Catalyst IQ

1 min read

Catalyst IQ Names Michael Lein SVP, Tier 3 Sales

Picture of Catalyst IQ Catalyst IQ: April 28, 2026

Catalyst IQ has named Michael Lein Senior Vice President, Tier 3 Sales. In this role, Lein will lead Catalyst IQ's Business Development and Dealer...

Press Release In the News Catalyst IQ
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