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2 min read
Rick Wainschel, VP Data Science & Analytics: March 25, 2026
After hitting a 20-month high, the gap between vehicles that sell and those that sit is widening—precision is how you close it. At the start of this year, we outlined a straightforward expectation in the our Q1 State of the Industry report: 2026 was...
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3 min read
Jason Rosen, Director of Digital Advertising: March 20, 2026
Dealership digital marketing in 2026 isn’t about how many channels you run or how active your campaigns look. It’s about whether your marketing...
5 min read
Dennis Wichterman, VP Sales: March 20, 2026
This guide breaks down what real-time automotive market demand analysis actually means, how it differs from standard inventory and pricing tools, and...
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1 min read
Rick Wainschel, VP Data Science & Analytics: March 19, 2026
At the start of the year, Catalyst IQ predicted a tighter 2026 automotive market. Ten weeks in, the forecast is holding true, and it helps explain...
3 min read
Rick Wainschel, VP Data Science & Analytics: March 13, 2026
If you’re looking at your lot and thinking, “This used to be easier,” you’re not alone.
3 min read
Rick Wainschel, VP Data Science & Analytics: February 25, 2026
Pricing trends are widening by country of origin. At retail, those gaps are starting to matter. For decades, German and Japanese automakers have...
6 min read
Amanda Vitale, Digital Marketing Manager: February 24, 2026
Not long ago, dealership visibility followed a pretty predictable formula. You optimized your website for a handful of high-intent keywords, invested...
4 min read
Calvin Mesman, SVP, Product: February 10, 2026
Historically, the gold-standard for measuring dealership marketing performance has been lead volume. These metrics are easy to measure, simple to...
3 min read
Rick Wainschel, VP Data Science & Analytics: January 22, 2026
New vehicle prices reached an all-time high in the second quarter of 2026, passing $52,000 for the first time. Yet demand held steady anyway. After...
3 min read
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Sheryl Washington, Chief Operating Officer: January 20, 2026
Your dealership website is the hub that every channel in your digital marketing for car dealerships strategy drives traffic back to - which is why...
