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1 min read
Rick Wainschel, VP Data Science & Analytics: March 19, 2026
At the start of the year, Catalyst IQ predicted a tighter 2026 automotive market. Ten weeks in, the forecast is holding true, and it helps explain why so many dealers feel like cars just aren’t moving the way they used to. New vehicle supply is down...
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3 min read
Rick Wainschel, VP Data Science & Analytics: March 13, 2026
If you’re looking at your lot and thinking, “This used to be easier,” you’re not alone.
3 min read
Rick Wainschel, VP Data Science & Analytics: February 25, 2026
Pricing trends are widening by country of origin. At retail, those gaps are starting to matter. For decades, German and Japanese automakers have...
3 min read
Amanda Vitale, Digital Marketing Manager: February 24, 2026
Not long ago, dealership visibility followed a pretty predictable formula. You optimized your website for a handful of high‑intent keywords, invested...
4 min read
Calvin Mesman, VP Solutions: February 10, 2026
Historically, the gold-standard for measuring dealership marketing performance has been lead volume. These metrics are easy to measure, simple to...
2 min read
Rick Wainschel, VP Data Science & Analytics: January 22, 2026
The automotive market didn’t surge in 2025, and it didn’t stall. It shifted. Quietly but profoundly. Rising payment sensitivity reshaped buying...
3 min read
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Sheryl Washington, COO: January 20, 2026
Your dealership website is the hub that every channel in your digital marketing for car dealerships strategy drives traffic back to - which is why...
3 min read
Jason Rosen, Director of Digital Advertising: January 14, 2026
Dealers are drowning in AI buzzwords. Every marketing vendor claims to use "AI-powered this" and "machine learning that."
3 min read
Rick Wainschel, VP Data Science & Analytics: January 14, 2026
As the automotive market closed out 2025, one thing became clear: demand didn’t disappear; it sharpened. Buyers grew more selective, more...
3 min read
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Andy Lobred, President: January 14, 2026
When you've spent decades serving the automotive industry, you learn something important: the best solutions aren't built by starting from scratch....
